In this latest report, Gartner doesn’t make any future predictions, but notes that the smartphone market continues to shift. Three years ago, Gartner said that Microsoft’s mobile OS would overtake iOS for market share in 2017, while BlackBerry would still be hanging around as a sizable (if small) player. It’s worth noting that although, in retrospect, this state of affairs seems inescapable, for years analysts were predicting otherwise. Worldwide smartphone sales in the fourth quarter of 2016. The once-great firm sold just over 200,000 units, amounting to 0.0 percent market share.
#Os market share 2015 windows
But what happened to the other players? Well, in the same quarter, Windows Phone managed to round up 0.3 percent of the market, while BlackBerry was reduced to a rounding error.
#Os market share 2015 android
Of the 432 million smartphones sold in the last quarter, 352 million ran Android (81.7 percent) and 77 million ran iOS (17.9 percent). This duopoly has been the norm for a while now (in the second quarter of 2015 this figure was 96.8 percent), but it’s always impressive - and slightly terrifying - to see how Google and Apple continue to wring the last decimal points of market share from global smartphone users. Between them, Android and iOS accounted for 99.6 percent of all smartphone sales in the fourth quarter of 2016. In addition, Kantar Worldpanel has released an interactive map that allows you to check the data on the global mobile market share, so please check it out if you are interested.The latest smartphone figures from Gartner are out, and they paint an extremely familiar picture. It is Android which reduced market share in Europe and America, but it seems to be doing well in the Japanese market. On the other hand, in Japan's mobile OS market Android rose 10.8% from the same period of the previous year to 52.3%, iOS 12.5% down 45.1%. In the US, it increased by 0.5% from the same period of the previous year to 58.1%, and on the contrary iOS decreased by 0.6% to 36.5%. In the five major European countries, we will reduce our market share by 3.1% from the same period of the previous year, but we still boast an overwhelming number of 68.4%. However, Android reigns at the top of mobile OS share. Unit sales climbed naturally, and it increased by 25% from the same period last year, finally the number of iPhone sales in China exceeded that of the original home. 38% of new iPhone users are cited as reasons for choosing "What they are advised to acquaintance". In the urban area of China, mobile OS share in the first quarter of 2015 reached 26.1%, iOS increased 17.9% from the same period last year. IOS's breakthrough is not limited to Europe, but can also be seen in China. " Proof that 25.6% of new iPhone users in the UK have turned out to be transfer from Android. Regarding the increase in market share of iOS, Kantar Worldpanel's Carolina Milanesi said, "In the first quarter of 2015, users who were using Android handsets had changed to iPhone 6 and iPhone 6 Plus, so the share of iOS increased It is believed to have done.
In the five major European countries such as the United Kingdom, Germany, France, Italy and Spain, iOS accounted for 20.3% due to OS market share for mobile terminals, which is 1.8% higher than the same period last year. According to the survey results, it is known that the number of transfers from Android terminals to iPhones is increasing in Europe, and the number of iPhones sold in China is growing at a momentum exceeding the number sold in the US.Īndroid Switchers Drive iOS Growth in Europe's Big Five - Global site - Kantar Worldpanel Market research company Kantar WorldpanelReleased a research report on the market share of smartphones in the first quarter of 2015. 12:30:12 Japan's mobile OS market share, which is the opposite of world trends
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